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Terms for Amy plans

The plain-English terms for Amy Essentials, Amy Plus, Amy Companion, the Amy gift and Annual Essentials, bought on cognolite.com.

Version 1.1 · 21 October 2026

1. About these terms

These terms are between you and Cognolite Limited (“Cognolite”, “we”, “us”). “You” means the person who buys the plan. The “participant” is the person Amy calls, who may be you or someone you arrange Amy for. Contact us at hello@cognolite.comEmail us

Our privacy notice explains how we use personal information.

2. What Amy is, and isn’t

  • Amy is an AI. She is a computer voice, not a person. She never pretends otherwise, and says she’s an AI whenever she’s asked.
  • Amy is not an emergency service. She can’t send help and calls are not monitored live. In an emergency, call 999.
  • Amy is not a medical service. Amy does not diagnose, provide therapy or replace professional care.
  • Updates and alerts are short summaries based on what is said in calls. Amy may not notice every change, and may sometimes misunderstand. Please don’t rely on Amy as the only way of keeping someone safe.

3. Who Amy can call

  • Amy calls adults (18 or over) on a UK landline or mobile number.
  • The participant must agree. If you arrange Amy for someone else, you must tell them about Amy and get their agreement before the first call, and you confirm this when you set Amy up. If the participant tells Amy or us they don’t want the calls, Amy won’t call again and we’ll tell you. If that happens during a free trial, cancel and you won’t be charged; for a gift or yearly plan, we’ll refund you in full.
  • The participant can stop the calls, or stop family updates, at any time.

4. Plans and call allowances

Calls are usually about five minutes. Each plan has a fair-use limit so we can keep prices low:

PlanCallsFair-use limit
Amy Essentials (£24.99 or £29.99 a month, as shown when you sign up)2 a weekUp to 10 minutes a call, and 60 minutes a month
Amy Plus (£39.99 a month)5 a weekUp to 10 minutes a call, and 150 minutes a month
Amy Companion (£19.99 a month)2 a weekUp to 10 minutes a call, and 60 minutes a month
Gift: 3 months of Essentials (£69, paid once)2 a weekAs Essentials
Annual Essentials (£249, paid once)2 a weekAs Essentials
“Ring Amy now” demo lineFree to tryUp to 3 minutes a call

When a call reaches its limit, Amy wraps up politely. If a monthly limit is reached, we’ll pause calls until the next month and let you know. Missed or unanswered calls aren’t carried over to the next month.

5. Free trial and payment

  • Monthly plans start with a 14-day free trial. We ask for card details at the start, and nothing is charged during the trial.
  • Unless you cancel before the trial ends, your first payment is taken when it ends and then every month on the same date. We’ll email you before your trial ends.
  • The gift and Annual Essentials are paid once, upfront, and don’t renew automatically.
  • Payments are processed securely by Stripe. Prices are in pounds sterling and are the total you pay.

6. Cancelling

  • Monthly plans: cancel at any time by emailing hello@cognolite.com. If you cancel during the free trial, you won’t be charged. After that, cancelling stops the next payment and calls continue until the end of the month you’ve paid for.
  • Gift and Annual Essentials: you can cancel within 14 days of buying for a full refund if no calls have taken place, or a refund for the unused part if calls have started.
  • You keep all your legal rights as a consumer.

7. Gifts

When you buy the gift, you choose when the calls begin. Calls must begin within 12 months of purchase. The gift lasts for 3 months from the first call. Family updates go to the people the participant agrees to.

8. Changes

We may improve Amy over time. If we change the price of your plan, we’ll give you at least 30 days’ notice by email, and you can cancel before the change takes effect.

9. If we need to stop the service

We may pause or end calls if Amy is used abusively, if the participant asks us to stop, or if we can no longer provide the service. If we end the service for a reason that isn’t your fault, we’ll refund any amount you’ve paid for calls not yet provided.

10. Our responsibility to you

We provide Amy with reasonable care and skill. We are responsible for loss you suffer that is a foreseeable result of us breaking these terms or failing to use reasonable care and skill. We are not responsible for loss that wasn’t foreseeable, or that results from relying on Amy for emergencies or medical decisions. Nothing in these terms limits our liability for death or personal injury caused by our negligence, for fraud, or for anything else the law doesn’t allow us to limit.

11. Law

These terms are governed by the law of England and Wales. If you live in Scotland or Northern Ireland, you can also bring proceedings in your local courts.

Cognolite

Amy is a friendly phone call that keeps an eye on the people you care about.

Amy

  • For families
  • For yourself
  • For organisations
  • Hear Amy

Cognolite

  • About
  • Privacy
  • Terms

Contact

hello@cognolite.comEmail us

Amy is an AI phone companion, not an emergency service. In an emergency, call 999.

Amy does not diagnose, provide therapy or replace professional care.

© 2026 Cognolite Ltd.

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